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The Big Apple App Store Update

By: Patrick On: September 7, 2017

Apple recently overhauled its App Store in more ways than one, firstly the platform was completely redesigned. And secondly, Apple got serious on copycat & one size fits all app shops. Here’s our walk through of Apple’s recent updates; Over the past year as part of an extensive housekeeping operation, Apple has removed hundreds of […]

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The iOS 11 Features You Need to Know

By: Patrick On: August 18, 2017

Whether you’re an Android or an iOS lover here’s the Apple update’s you need to know. Particularly if you’re in the app development world! Off the back of the WWDC, several key updates are in the pipeline for Apple. Not to mention the new iPhone is launching today and it will be running IOS 11. […]

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What is a Content Strategy?

By: Patrick On: August 4, 2017

Content marketing has become one of biggest buzzwords of late, it’s up there with Millennials, Snapchat and viral marketing. But what is it? Content marketing in its simplest form, involves the creation and sharing of content that does not explicitly promote a brand, but instead stimulates interest in its products and services indirectly. Think of […]

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Like many people, your business is probably on social media in some form or other? But is your business using social media in a tactical way, and more importantly do you have a social media strategy emplace? If the latter is no, then this article is for you. Most people would presume that social media […]

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Big Data and The Fourth Industrial Revolution

By: Jerry Staple On: June 19, 2017

Big Data and The Fourth Industrial Revolution Technology is an accelerant for humanity and we are now entering a new phase, referred to by the world economic forum, entitled “The Fourth Industrial revolution”. 1st Industrial Revolution = Steam 2nd Industrial Revolution = Electricity 3rd Industrial Revolution = Computer and Communication technology 4th Industrial Revolution = […]

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The Beginners Quick Guide to VR, AR and MR

By: Jerry Staple On: June 8, 2017

Unless you have been living under a bush for the last few years you should have heard of Virtual Reality (VR) and Augmented Reality (AR) however do you know what they actually are and why they are going to be making a big difference to each and every one us in the near tomorrow. To […]

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Origin Digital’s Young Person of The Year

By: Natalie Gray On: May 31, 2017

Young Person of the Year Nomination Stephanie Geddis is a Ulster University PR and Marketing graduate, who is now leading the Digital Marketing and Media team to success in Origin Digital. (And yes… she’s just 23 years old!). We’re delighted that she has been nominated as ‘Young Person of the Year’ 2017 at this year’s Digital DNA […]

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How To Write A Digital Marketing Strategy eBook

By: Jerry Staple On: May 9, 2017

The S (Strategy) word gets bandied about everywhere these days and people may conclude that it is meaningless jargon and a bit clichéd however if you haven’t got a strategy, you really are starting off on the back foot. How do you know how to get to where you want to be? Strategy! FREE eBook […]

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Results Driven Marketing

By: Patrick On: April 20, 2017

The world of marketing is evolving fast and for senior marketers that means you need to either learn fast on the job, add resources or outsource parts of your marketing activity. If the latter is your preferred option, like many companies, you’re probably using an agency of some kind.   But is your agency delivering […]

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IoD NI Young Enterprise Director of the Year 2017

By: Natalie Gray On: April 7, 2017

IoD Director of the Year Awards 2017 Female leaders took the lead at this year’s prestigious IoD Director of the Year Awards, which took place at the Merchant Hotel, Belfast. We’re delighted to share that our very own Jill Robb, Marketing Director at Origin Digital walked away with the IoD Young Enterprise NI Director of the […]

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